Sunglass Hut


Sunglass Hut, a leading destination for luxury brand sunglasses, tapped LEWIS to develop a search engine optimization (SEO) strategy and amplify its digital presence.

Strategy

LEWIS focused efforts on extensive link building on blogs and websites, press release optimization, technical implementations and international connections.

Results

  • 97% YOY growth in organic search traffic
  • 87% YOY growth in organic search revenue
  • 15% YOY increase in AOV via organic sources 

Sunglass Hut has sustained the top three rankings for high volume non-branded keywords including “Ray-Ban sunglasses”, “sunglasses for men”, and “Prada sunglasses”.

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