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LEWIS

By

Alex Robinson

Published on

18/09/2024

Tags

Social Media, Social Media Marketing

Table of Contents

    Your weekly social round-up is finally here! There are so many updates and so little time, let’s dive in! It’s official – Australians love TikTok and love to hate Reddit. Carousels could be coming to Reels, ads could be heading to Threads, and your DMs might get a whole lot more creative thanks to Instagram. Buckle up; here’s the latest news on social and content.

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    Latest News

    ⚙️ Meta Introduces New Parental Controls for Instagram Teen Accounts

    Meta is launching “teen accounts” for Instagram users under 18, giving parents greater control. These features allow parents to block nighttime access, set time limits, and monitor messages. Teens under 16 will need parental approval to change settings, while older teens can adjust them independently. The update rolls out in the US, UK, Australia, and Canada, aiming to empower parents, concerns about its effectiveness still remain, definitely an important one to keep watching. Read more

    ❤️💔Social Media: Most Loved and Most Hated

    Check out the excitingly named Most Loved Email, Messaging and Social Media Apps by Country study conducted by mailsuite. It got a lot of chatter in the office! It shows the most-loved and most-hated mail, messaging, and social media apps by country. Did you know Facebook is the most hated social media app in the UK and Canada? They cannot stand Facebook Messenger in Vietnam, but they love Outlook. Fascinating insights for tailoring digital campaigns globally 📊 Read more

    🎠 Carousels Coming to Reels?

    You’ve just finished creating your 20-post carousel—well done! It only took three hours 😅. But hold your horses! Instagram is working on adding carousels within Reels, which means you’ll soon be able to post multiple videos or still images in a single Reel. Exhausting? Yes. Exciting? Definitely! 🎬 Read more

    🎨 Instagram DMs Get Creative

    Since more users are engaging with Instagram DMs rather than the main feed or stories, IG has launched a load of new DM engagement features! You can now add stickers, use cut-outs, and even draw in your messages. And if that wasn’t enough, birthday indicators will now appear in your friends’ Notes bubbles. Who needs a birthday card when you can slide into your pal’s DMs and leave them a message saying HB with a cake emoji? 🎂 Read more

    🧵 Ads on Threads Could Be Coming Soon

    Ads on Threads? Yep, Jon Loomer has spotted some new ad options popping up in Meta’s Business Manager, and it’s got us thinking that ads might be coming soon. Meta’s always looking for new ways to monetise its platforms, and Threads is no exception. 💸 Read more

    📲 WhatsApp Messaging Across Apps?

    WhatsApp will soon be able to send messages to other messenger apps, but only in the EU for now. Meta has given us a sneak peek of how it’ll work, and we’re curious to see if it’ll spread to other regions! 📩 Read more

    🤝 Meta, Snapchat, and TikTok Join Forces for Mental Health

    Meta, Snapchat, and TikTok have teamed up with the Mental Health Coalition to combat the spread of self-harm content on their platforms. The initiative, called “Thrive,” aims to remove harmful content by sharing data between platforms. This is a major step in protecting vulnerable users across social media. 🧠 Read more

    💡 TEAM LEWIS Likes

    What’s been making us laugh, smile and think this week…

    two-month-old female dwarf hippopotamus

    Source: KHAO KHEOW OPEN ZOO/X

    🦛 Moo Deng the Hippo

    Who doesn’t love a cute hippo? Moo Deng, a two-month-old pygmy hippo from Khao Kheow Open Zoo in Thailand, has taken the internet by storm. Read more

    image of Tesco's meal deal

    Source: Tesco/YouTube

    🥪 Tesco’s Meal Deal

    I grew up on Tesco’s iconic meal deals, so this one hits close to home. Their latest campaign showcases the range and then thousands of perfect combos for lunch: mine was always a BLT, Ready Salted Walkers, and a Sprite. Delicious! Read more

    🗓️ Mark Your Calendars

    Opportunities to celebrate this week

    And next…

    That’s your social fix for the week! 🍿 Catch you next time for more updates and, of course, more Hippos! 

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