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LEWIS

Date

4/6/2021

Region

Europe

Office

Madrid, Spain

Department

Digital

Digital Account Executive (Influencer Relations Specialist)


Purpose of the role

The Digital Account Executive plays an Influencer Relations team support role. The role requires the ability to handle a number of projects at any one time as well as being able to contact properly with influencers and answer fast to team requests. The Digital Account Executive will develop a clear understanding of the team’s requirements and objectives, be proactive in attitude and supportive to the team at all times.

Key responsibilities and tasks

Digital / Influencer Relations

  • Provides influencer relations execution and management of related digital activity
  • Implements influencer campaigns and projects for LEWIS’s clients
  • Manage and liaising with wide network of influencers in the market
  • Advice the client on legal agreements with influencers and develop contacts for each campaign with the support of LEWIS legal team
  • Produces campaign briefings for influencers including copy and graphic insights for all channels using appropriate techniques and language relevant to each platform
  • Partners with account servicing to develop compelling and impactful digital content and integrated campaigns for both current and prospective clients
  • Contributes to client growth and impact across the full spectrum of social media channels including, but not limited to, Twitter, Facebook, LinkedIn, YouTube and Instagram
  • Increases awareness, consideration or leads of clients throught influencer campaigns

Team working and development

  • Ensures personal and deliverable client objectives are met on an on-going basis
  • Accurately reports activity levels and regularly completes timesheets to ensure correct allocation of client duties
  • Escalates general new business requests to appropriate team members
  • Works closely with line manager to maximize own strengths, improve weaknesses and support individual and team career development
  • Supports with the training of graduates and interns wherever possible
  • Regularly attends LEWIS training sessions and daily press briefings to enhance skills and develop knowledge

Reporting and analysis

  • Ensures that all account activity and results are reported back to the Digital Account Manager
  • Communicates account performance internally at account reviews
  • Provides reports to the senior management team on request 

General

  • Supports the LEWIS and account servicing team on ad hoc initiatives and projects
  • Supports LEWIS in New Bizz activity and pitch proposals
  • Takes a proactive role in promoting the LEWIS brand, its identity, values and work
  • Supports the HR / talent team by promoting both internal and external opportunities at LEWIS across social media and via the referral scheme
  • Contributes and supports the continuous improvement of systems, practices and policies

About you

  • Previous digital and influencer campaigns coordination experience, ideally in an agency environment
  • Strong understanding of the digital / social industry and related platforms
  • A persuasive and convincing writing style
  • Calmness under pressure and ability to achieve tight deadlines
  • Ability to interact confidently with clients at a senior level
  • Ability to troubleshoot team and client problem areas – and suggest a remedial course of action
  • Creative thinking and an open-minded approach
  • Excellent time management skills
  • Proven competency in managing a varied workload

*Please send your CVs/resume in English and your salary expectations.

This job description is not intended to be an exhaustive list of the responsibilities for this role. Other responsibilities may be added from time to time.

LEWIS is an Equal Opportunity Employer. We are committed to creating and fostering an environment focused on equality, empowerment and respect. We strive to create an inclusive workplace that supports and celebrates our diversity. We continue to invest in our efforts to ensure that LEWIS is a place where everyone can thrive.

 

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