Skip to main content
LEWIS

Region

United Kingdom

Office

London, United Kingdom

Department

Account Servicing

Apply

Paid Media Specialist


About TEAM LEWIS

We are a global marketing agency that has gone from start-up to multi-national in little over two decades. Our success is due to a combination of factors: talented people delivering award winning campaigns; expanding client relationships into new markets or services; making strategic acquisitions. The agency, its people and client campaigns have won many prestigious awards, including Cannes Lions, PRovoke Media, ICCO, European Excellence, PRCA Digital, Digital Impact, Global Digital Excellence.

At the heart of the business is TEAM LEWIS Foundation. In January 2021, there was a need to respond to the challenges the COVID pandemic brought to communities and charitable organisations. TEAM LEWIS saw that support was crucial and change was needed to make that happen. Our local causes scheme was launched. Every member of TEAM LEWIS can nominate a local cause close to their heart to receive a cash donation. In addition, nominated causes can also benefit from a donation in kind of expertise, time, and resources. In the past year TEAM LEWIS has donated almost $2million to 445 causes around the world. You can read more about TEAM LEWIS Foundation at https://www.teamlewis.com/impact2021/.

Purpose of the role

The Paid Media Specialist is a skilled digital marketing professional, responsible for the day-to-day planning, delivery, and optimisation of paid advertising campaigns. This will be across various online platforms for LEWIS’ digital clients. The role requires the ability to handle several projects at any one time, as well as being able to respond quickly to client and team requests. The Paid Specialist will develop a clear understanding of the team’s requirements and objectives and provide support to the team with a proactive attitude.

Responsibilities

  • Provide Paid Media execution for TEAM LEWIS’ digital clients, including but not limited to; campaign strategy, setup and management, audience definition, bid management, data analysis and reporting.
  • Assist the Integrated Marketing team with the management of client accounts and projects, collaborating to understand goals and target audience to develop effective paid media strategies.
  • Day to day management of key paid media channels including Google Ads, LinkedIn, YouTube, Facebook, Twitter and Instagram.
  • Define key performance indicators (KPIs) and campaign benchmarks to measure success.
  • Monitor and optimise campaign performance to ensure these benchmarks are being met.
  • Analyse data to identify trends, opportunities, and areas of improvement, preparing regular performance reports for clients.
  • Coordinate communication with select clients and ensure deadlines are met.
  • Support relationships with clients, establishing self and TEAM LEWIS as an invaluable long-term partner for Digital Marketing Services.
  • Work closely with line manager to maximize own strengths, improve weaknesses and support individual and team career development.
  • Support with the training of graduates and interns wherever possible.
  • Regularly attend TEAM LEWIS training sessions to enhance skills and develop knowledge.
  • Provide reports to the senior management team on request.
  • Support the TEAM LEWIS and client servicing team on ad hoc initiatives and projects.
  • Take a proactive role in promoting the TEAM LEWIS brand, its identity, values and work.

About you

  • As the Paid Specialist you will have paid media and digital marketing experience, ideally coming from an agency background.
  • Have hands on experience in running paid media campaigns across multiple channels including, but not limited to:
    • Google Suite (Search, Shopping, Display, YouTube) (essential)
    • Facebook, Instagram and LinkedIn (essential)
  • Have a deep understanding of digital advertising strategies, with a proactive approach to achieving campaign objectives and maximising return on investment.
  • Proficiency in data analysis, using tools like Google Analytics and advertising platforms’ analytics dashboards.
  • Analytical mindset with the ability to understand what is working and what is not, translating data into actionable insights.
  • Communication skills to effectively convey campaign performance and recommendations to both technical and non-technical stakeholders.
  • You will be motivated, proactive, and hard-working, and looking to join a close-knit team of like-minded individuals.
  • Strong commercial and creative awareness of new products, technologies, and trends in the digital environment.
  • Calmness under pressure and ability to achieve tight deadlines.
Apply