A strong reputation is everything.
Your reputation directly influences the trust your audience has in you. And that trust is critical to business success. Trust contributes to increased loyalty from customers, freedom to operate from regulators, and the ability to recruit and retain the best talent. Combine these elements and it becomes clear that a strong reputation strengthens the likelihood of growth and greater shareholder returns.
This is where LEWIS’ corporate reputation specialists come into play. We see reputation as an asset that adds value and enables growth, and we manage clients’ reputations with this in mind.
We undertake deep-dive market research to help clients understand perceptions of the audiences and influencers that are crucial to their commercial growth.
We determine positioning and develop narratives that enable clients to deliver winning arguments. These are then brought to life with creative and integrated campaigning, combining major moments of re-appraisal with relentless press office and digital activity.
We have experience across a wide range of sectors and our expertise includes corporate repositioning; reputation management; employee, stakeholder and influencer engagement; and public policy campaigning.
Narrative development and testing
Major moment campaign development and execution
Outsourced press office
Influencer and stakeholder mapping, analysis and engagement
Media training and leadership coaching
Change management strategy and implementation
Employer brand campaigns
CEO and senior management sounding-board and counsel