Discover blog posts, whitepapers, and more insights from LEWIS.

NEWS: LEWIS Takes Home Digital Communication Award

Published on October 03, 2017

LEWIS, ACHTUNG! mcgarrybowen and Adobe won the Digital Communication Award in the Online Competition category for "The Hovering Art Director", a campaign for Adobe.


 Every creative professional knows the Hovering Art Director: the micro-manager who stands over their shoulder, providing unsolicited feedback, like “Let’s try this sunset as a sunrise.” Together with ACHTUNG! mcgarrybowen and supported by LEWIS, Adobe created a humorous campaign around this character to promote Adobe Stock. The campaign, which included a Hovering Art Director action figure, was a big hit, particularly with the design community.

The winners of the Digital Communication Awards were announced at the annual Awards Show in Berlin on 29 September 2017. The awards have been hosted by the Quadriga University of Applied Sciences since 2011. 

Tags: case news

Go back to blog list

Close icon click here to close
Fill in the form below and we will get in touch.
loading icon
Tick icon
Close icon click here to close
comments powered by Disqus
US 50 sign up for newsletter

Insights in your inbox.

Want the latest insights and opinions sent straight to your inbox? Sign up to our e-newsletter.

loading icon
View our library of industry guides.