It’s been a bewitching week in social media. Read on for a special Halloween round up of all your social media news…
Videos Views At Hell-Raising Speeds
As Twitter prioritises higher CPM, native video views have increased by 150x over the last six months!
New Tool For Analytical Tricks And Treats
Twitter has unveiled ‘Brand Hub’ its new suite of analytics potions and incantations (tools), enabling advertisers to measure their share of conversations against competitor brands.
Friend…Or Foe…
Facebook is launching Message Requests, this new feature for Messenger will make it easier for users to receive messages from the beyond (where people they aren’t yet friends with reside).
New FaceBOOk Notifications
Facebook is looking to roll out a new design notifications tab in its iOS and Android apps, which will include ‘assistant-like reminders’ for events, friends and other topics based on users’ previous activity and preferences.
Video/Visual
Vine Creeps Into Twitter
Users of six-second video platform, Vine can now integrate their profiles with Twitter. The move has been made to help aid the discovery of new content, and encourage cross-promotions across the two accounts.
Social Winner
Bewitching Promotion
Girl band, Little Mix has capitalised on Instagram’s emoji hashtag search function to help promote their latest album.
Social Losers
Ghastly Humour
Italian bike manufacturer Colnago has had to apologise for its ‘sexist’ Tweets after receiving a social backlash.
An Advertising Nightmare
A debut TV advert ran this week that aimed to encourage people to join Twitter. The fast-past ad cause much confusion, and ironically, many took to the social channel to vent…
Creative Spot
Infographic For All Things Frightening
In true Halloween spirit, Mashable has produced a eerie scrolling and interactive infographic to share the horror greats and urban legends…