Live-streaming comes out on top, as one of social media’s biggest platforms makes changes, and new user numbers are announced. Check out what’s new this week in social media…
Twitter is testing out a Periscope button for select mobile users
Selected mobile users are testing a new Periscope ‘Live’ button embedded within Twitter’s platform – making streaming and broadcasting as easy as a touch of a button!
Safety Checks
Facebook is building on its ‘I’m safe’ feature and letting users ask friends in crisis areas if they’re safe and sound.
Robo-Convo
Facebook is reporting that its new AI can understand text with ‘near-human accuracy’ – it can even knows your ‘bro’ is your brother!
Visual
Snapchat On Top
In the battle for daily active users – Snapchat now has more daily active users than Twitter.
IG Means Business
Instagram is stepping up its game and will finally give businesses an official presence on its platform.
Social Winners
No Time For Hate
Tech giants including Twitter and Facebook are to crack down on hate speech under new EU rules.
Time For Equality
Instagram is looking to highlight the current lack of diversity within the fashion industry with their current #RunwayForAll campaign.
Social Losers
Keep Your Passwords Safe
This week a hacker hijacked Katy Perry’s Twitter account, and sent a barrage of insults to her 89 million followers. Even celebrities have to update their passwords regularly!
And Always Have Permission
Donald Trump has sent another blunder of a Tweet mixing up reality, for a simulator image that he didn’t have permission to use.
Creative Spot
Slip-N-Slide Sunscreen
Nivea has made a waterslide that applies sunscreen to kids, so parents don’t have to!
