Research for Ink & Brand Strategies

Market research intended to generate targeted media interest is unlike most research methods – so why should your approach be the same?


Our proprietary process blends traditional marketing research practices with cutting edge public relations tactics to ensure your research project achieves the media attention it deserves.

Our Storyboarding Process

LEWIS Research storyboarding process.

Storytelling runs through our veins at LEWIS and our research arm is no exception. We know what makes the media tick and a 78-page report or spreadsheet full of data tables doesn’t cut it. Each project is designed with a client’s media goals in mind to ensure the content stays relevant for the current media environment. 

Brand & Strategy Research

We track the current media impact on a brand, conduct reputational analyses and provide findings on traditional brand elements such as awareness, sentiment, perceptions, attributes and associations.


Whether it's providing research projects that cover market sizing, persona creation, customer perceptions or voice of the customer, LEWIS research has you covered with our 5-step method to ensure your brand secures actionable results to develop and deploy internal and external marketing, PR and digital strategies.

Contact Our Research Services Team to Learn More