LEWIS has added Asif Husain as U.S. Head of Brand Marketing. He will be expanding the delivery of creative, integrated campaigns for top clients. Asif will also be charged with leading the agency’s media strategy group as well as supporting the recently launched executive visibility offering, LEWIS EXPRO.
Asif joins LEWIS from Ogilvy where he served as Senior Vice President in the New York and San Francisco offices. He brings more than 17 years of experience, having overseen multiple award-winning PR and marketing campaigns across both consumer and B2B clients. He has worked on major international and domestic brands, including LG Mobile, Intel, Activision, Sprint, IBM and Volvo Trucks of North America.
As part of his role, he will also be working on further developing programs for global AOR clients. Based on their needs, he will be central to instituting multi-territory programs and optimizing account structures.
“Keeping pace with significant growth and the needs of our clients, LEWIS has made several recent strategic appointments in the U.S. and around the world,” said Stephen Corsi, Executive Vice President, LEWIS U.S. “Asif has proven expertise to apply across our growing capabilities and vertical industries. He will continue to elevate the agency’s quality of work as our client roster expands and diversifies.”
"LEWIS is a global, full-service agency with a real-time understanding of the factors that matter the most to marketers – from macroeconomic trends to what’s trending with consumers right now," said Husain. "The firm already delivers real impact for our clients across PR, digital and marketing services. I am here to super charge the process – get specific, get creative, get even greater results.”
Take a moment to learn more about Asif as he answers Five Questions with LEWIS.
Looking to exchange your press pass for agency life? Gain expert advice.Read more
Don't get overwhelmed by this year's marketing trends. Instead, stay up-to-date.Read more
Don't create copy just for the sake of creating copy. Make it meaningful with these tips.Read more
What's the key to avoiding burnout? Learn from the experience of our PR pro.Read more
Say bye to textbooks and hello to the real world. Four tips to succeed in your internship.Read more
Planning a corporate event is more than just "party planning". Try our top seven tips.Read more