With the rapid growth of voice search and mobile, marketers could be missing out on a massive strategic opportunity. Now that we’re a month into 2018, it’s time to explore what’s new in paid media. If you love staying ahead of the curve and you’re willing to explore and test uncharted territory to improve your accounts, you’re in the right place.
AdWords targeting prediction:
Jennifer (Johnstone) Lopez is a thought leader and digital marketing expert with experience across many biddable media channels – including paid search, shopping, comparison engines and more. As Global Director of Biddable Media at LEWIS, Jennifer heads up both the biddable and SEO departments. Recently named Search Marketer of the year by Search Engine Land and UCF 30 under 30 Winner, Jennifer has experience working with Google’s B2B brands, managing numerous B2C and B2B domestic and international brands, and contributing content to leading industry sites and blogs.
Do you have a PPC question? Contact us or reach out directly to Jennifer.
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