Account Based Marketing

Target the accounts you value MOST

Every ABM strategy and activation looks different. Some are hyper-focused on a few target accounts, while others may focus on select industries or more extensive account lists.

Some ABM programs use a mix of paid social to generate net new leads. Still other programs use marketing automation to nurture these leads through the buyer’s funnel.

Successful ABM programs break down silos between departments especially between sales and marketing. We can help breakdown what is needed for a successful ABM strategy.

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READY TO UP YOUR ABM GAME?

Account-Based Marketing helps B2B marketers identify and target the accounts they value the most: from customers, to partners, to prospects. While they may take longer to execute, their return is well worth the long game.

Account-based marketing is all about that personal touch. The flare that captures the attention of your target audience.

Research, personalisation and valuable content are the recipe for success. ABM programs ensure that the message and content align with the interests, needs, and challenges of each account and critical stakeholders.

TEAM LEWIS’ expertise in integrated marketing and our extensive experience in understanding marketing technologies, makes us the agency to enable businesses to drive growth. We bring the right strategy and the right people to create and execute account-based marketing campaigns that fuel business growth.

TEAM LEWIS can work with your marketing, sales and customer success teams to strategise and execute ABM programs successfully. Whether its one-to-one, one-to-a-few, or one-to-many, we will help measure ABM performance accurately across your marketing technology stack.

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We’re not just a global agency. We’re a global team. We have 24 offices around the world. Our regional HQs are San Francisco, London, Munich and Singapore. Our clients span the globe. And, so do our campaigns. No matter the timezone, language or task at hand – we have the experience and expertise to deliver.

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