IMMENSE BOOK OFFERING
With the use of a robot, developed by Beyond.io, world-renowned author, Paul van Ostaijen, was brought back to life for one last book signing session. Seven other bestselling authors, including Nicci French, Paula Hawkins, Andy Griffith, David Baldacci, David Lagercrantz and Robert Harris, agreed to have their handwriting digitised as well.
To create a pre-event buzz, LEWIS sent journalists and influencers a signed copy of Paul Van Ostaijen’s book. Within the book, a handwritten message by Van Ostaijen was included inviting them to witness the first-ever book signing robot at the Antwerp Book Fair. This resulted in an impressive media wave leading up to the event. Fair attendees queued for hours to receive their very own robot signed books.