Loading...

Skip to main content
Insights

Marketing Research

Marketing campaigns fueled by holistic, data-backed insights drive brand performance.

MARKET RESEARCH

DIVING DEEP INTO INSIGHTS & DATA

Whether conducting online focus groups on a new brand launch, fielding a survey among IT professionals on how to integrate blockchain technology, or interviewing business leaders on ways they are attracting Gen Zers — market research is key to championing strategic differentiators in today’s noisy markets.

Our Marketing Research Services
  • Brand Equity
  • Structured Share of Voice (SoV)
  • Marketing Tonality
Our Approach
Send us a message

Data Security Is Important to Us

Our marketing research services arm complies with all Safe Harbor laws and the EU Data Protection Directive to ensure respondent data from internal client lists are handled in the strictest adherence to data privacy laws. We partner with Imperium to ensure data integrity.

LEWIS is also a proud member of the Insights Association, the leading voice, resource and network of the marketing research and data analytics community.

Our measurement model keeps the most important set of KPIs and business performance outcomes at the center of everything we do. Our market research methodology is tailored to each client’s market intelligence needs. The agency has adopted the International Association for the Measurement and Evaluation of Communication (AMEC) framework to develop a best-in-class media measurement approach that pinpoints how media and PR campaigns impact organizational objectives.

LEWIS Research Process

Process

INVISTA

Shining The Spotlight on IP in China

ThreatConnect

Establishing a Threat Intelligence Thought Leader