In one word: Everything.
Our clients enable the future by looking at data differently. Whether that’s through powering the most radical insights, enabling futuristic customer experiences or allowing us to live in smarter cities via data centers that are further away.
Data is changing the world. Our clients know this. We agree.
But every innovation needs a good story. Chat with our team to start writing yours today!
Data is at the heart of every modern innovation. But a level of storytelling is needed to show the true impact of these data led advances. Showing how deep technical innovation impacts our daily lives is a challenge navigated best by those ready to talk it through.
Our team is unparalleled at joining the dots between headlines and data enablement. Whether it’s a national mobility story, a changing consumer trend or new ways of enabling SMBs to find take on their goliath – our clients likely have a point of view. And they are likely in the story.
Some of the specific areas of data enablement
“I’ve worked with the LEWIS team for over 5 years now. LEWIS has a terrific client base with a great client list of guests we book on Bloomberg TV. The team is always very professional, and easy to work with. More importantly, they understand the type of stories we are trying to cover on Bloomberg Technology, and they offer timely guests that help us cover breaking news stories in a thoughtful way.”
The SMB software market is crowded. In the midst of a recession – Sage wanted to stand above by talking to issues which really mattered.
Through a partnership with the B.O.S.S (Bringing out Successful Sisters) organization, LEWIS helped Sage take a leading stance on the continued under-representation of minority female owners achieving SMB investment.
Through the organization and announcement of a small grant program in February – the campaign helped localize the Sage brand by taking a data led approach to a burgeoning American issue.
Results:
BlackBerry, once one of the biggest household names in consumer technology, transformed into a leading developer of connected car software. It engaged LEWIS to enhance global awareness around this massive shift. For LEWIS, the opportunity was clear: build a data narrative around an otherwise, well-known consumer brand.
The LEWIS team understood this would require a reboot. The new narrative would require a combination of bold thought leadership, unique owned content, carefully messaged product news and key events. The campaign helped BlackBerry achieve broader awareness, as well as an increase in share of voice against key competitors.
Results:
Following a late year IPO, Sprinklr wanted to build thought leadership and awareness amongst key buying publics. LEWIS was bought on to both help build executive platforms and to present a more cohesive narrative to market which explains the true value of the software.
As it was a net new PR program, in the program’s first year LEWIS aimed to identify key target publication and strategically build leadership in these. This involved developing consistent commentary based on the news cycle and building up leadership ‘lanes’ for the company’s executive bench. The program also put a specific focus on promoting key corporate partnerships – in an effort to both show innovation and the software’s omnipresence in the market.
Results:
