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Latest News
👍 Meta Sunsets External ‘Like’ and ‘Comment’ Buttons
The end of an era is coming: Meta has announced it will discontinue the Facebook Like and Comment buttons embedded on external, third-party websites. This change is part of a plan to modernize and simplify developer tools. Starting February 10, 2026, the plugins will “gracefully degrade,” rendering as invisible 0x0 pixel elements instead of causing website errors. This update does not affect the Like button within the Facebook platform itself.
Read the official developer announcement at Facebook for Developers.
🗓️ LinkedIn Boosts Event Management with New Integrations
With a 24% increase in events shared on the app last quarter, LinkedIn is rolling out new tools to help marketers. The platform is adding integrations with webinar host ON24 and event platform Cvent. The ON24 integration allows users to manage and create LinkedIn Events directly from the ON24 platform. The Cvent integration lets marketers sync registration lists into LinkedIn’s Campaign Manager to create audience segments for retargeting. LinkedIn is also adding “lead generation” as a campaign objective for Event Ads.
Get the full breakdown at Social Media Today.
📈 Instagram Hits 3 Billion Monthly Active Users
Instagram has officially joined its siblings, Facebook and WhatsApp, in the 3-billion-user club. Meta CEO Mark Zuckerberg announced the historic milestone, which marks a rapid climb from the 2 billion users reported in October 2022. The platform, which Meta acquired for $1 billion in 2012, is now one of the largest in the world, bigger than the populations of India, China, and the U.S. combined. The article does note, however, that the definition of a “monthly active user” can be broad.
See the full story at Mashable.
🎨 Snapchat Brings Back 2D Bitmoji for Subscribers
After thousands of users petitioned for its return, Snapchat is bringing back its classic 2D avatar style. Following the platform’s 2023 switch to 3D avatars, many users felt nostalgic for the original look. The new “Comic Bitmoji” option will be available exclusively for paying Snapchat+ subscribers. It acts as a “filter” for your avatar, re-rendering it in the 2D comic-inspired style across the app, including in stickers, while keeping the customization of the 3D infrastructure.
Check out the retro-new look at The Verge.
📣 YouTube Adds ‘Hype Posts’ and Member-Only Filters
YouTube is giving creators new ways to engage their communities. First, the platform is expanding its “Hype” program, which allows viewers to promote rising creators. Now, users who “Hype” a video can also share that content in a separate public post on their own channel, amplifying the original video even further. YouTube is also adding new “Members only” and “Public” filters to channel pages, making it easier for paying subscribers to find the exclusive content they’ve paid for.
See all the new features at Social Media Today.
🗓️ Newsjacking opportunities
Opportunities to celebrate this week:
- Wed 12 Nov – Happy Hour Day🍺
- Thu 13 Nov – World Kindness Day👩🏻❤️👨🏾
- Fri 14 Nov – National Pickle Day🥒
- Sat 15 Nov – National Recycling Day♻️
- Sun 16 Nov – National Fast Food Day🍔
- Mon 17 Nov – National Take a Hike Day🚶🏻♀️
- Tue 18 Nov – National Princess Day 👑
And next…
- Wed 19 Nov – World Toilet Day🚽
- Thu 20 Nov – Transgender Day of Remembrance 🏳️⚧️
- Fri 21 Nov – World Television Day 📺
- Sat 22 Nov – Go For A Ride Day 🚴🏻
- Sun 23 Nov – National Espresso Day ☕️
- Mon 24 Nov – Celebrate Your Unique Talent Day 🎻
- Tue 25 Nov – Shopping Reminder Day 🛍️
Anything else you would like to discuss and see for next week’s social newsflash? Just share it with me via e-mail or slide in my LinkedIn comments or DM.
And don’t forget to subscribe to our Weekly Social Round Up newsletter so you get this delivered directly into your inbox each week!
Until the next one. XoXo, Erik 👋
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