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🤝 LinkedIn study: why we still trust people over AI
A new LinkedIn study shows that professionals still put their trust in people over prompts. Nearly half turn to their networks first for workplace advice, well ahead of AI and search engines. The pressure to keep up with AI is real though, with many saying it feels like a second job and even takes a toll on wellbeing, especially for Gen Z. Marketers are taking note, as buyers increasingly rely on communities of colleagues, creators, and experts to vet brands. Looks like the human touch is still winning in the age of AI!
👉 Read the full study breakdown at Search Engine Journal.
📥 Instagram DMs get a makeover
Instagram is rolling out new and improved DM management tools. For those with Professional accounts or users with more than 100,000 followers, you’ll soon be able to filter your inbox by “Story replies,” “Unread,” “Unanswered,” “Followers,” and “Verified users.” Plus, you can create your own custom folders to keep your messages organized. It’s time to bring order to the chaos in your DMs!
👉 See all the new inbox options at Social Media Today.
🗣️ TikTok DMs find their voice
Your TikTok DMs are getting a major upgrade! You can now send voice notes up to 60 seconds long, making conversations feel more personal. Plus, TikTok is rolling out the option to send up to nine photos or videos directly from your camera roll in both one-on-one and group chats. Safety features are built in too, with filters for sensitive content and limits on what first-time messages can include. This move brings TikTok’s messaging capabilities more in line with other popular social apps.
👉 Get all the details on the DM updates at TechCrunch.
👻 Snapchat supercharges app promotions
Snapchat is giving app advertisers a boost with its new “App Power Pack.” This includes updated ad formats, like Sponsored Snaps that appear directly in the Snap inbox, as well as improved bidding strategies to help brands hit their goals more efficiently. It even includes playable ads, allowing users to try out a mini version of a game without ever leaving the app.
👉 Discover the full App Power Pack at Social Media Today.
🗓️ Reddit helps you plan for 2026
Get ready to plan ahead! Reddit has released its 2026 Marketing Moments calendar, a guide designed to help marketers strategize their campaigns around key holidays, cultural events, and lifestyle moments. With over 110 million daily active users, Reddit is a platform you won’t want to overlook in your long-term planning.
👉 Download the full 2026 calendar directly from Reddit.
🗓️ Newsjacking opportunities
Opportunities to celebrate this week:
- Wed 3 Sept – Yoghurt Day🍶
- Thu 4 Sept – World Sexual Health Day❤️
- Fri 5 Sept – International Day of Charity🤝
- Sat 6 Sept – World Beard Day🧔
- Sun 7 Sept – Buy a Book Day📚
- Mon 8 Sept – World Physical Therapy Day💪
- Tue 9 Sept – National Day of Birth🎂
And next…
- Wed 10 Sept – World Suicide Prevention Day💬
- Thu 11 Sept – Patriot Day🇺🇸
- Fri 12 Sept – World Dolphin Day🐬
- Sat 13 Sept – International Chocolate Day🍫
- Sun 14 Sept – Cream Filled Doughnut Day🍩
- Mon 15 Sept – International Day of Democracy🕊️
- Tue 16 Sept – Prinsjesdag🇳🇱
Anything else you would like to discuss and see for next week’s social newsflash? Just share it with me via e-mail or slide in my LinkedIn comments or DM.
And don’t forget to subscribe to our Weekly Social Round Up newsletter so you get this delivered directly into your inbox each week!
Until the next one. XoXo, Erik 👋
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