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💬 Reddit wants to be your new search engine
In its latest earnings report, Reddit is making it clear that it wants to be more than just a collection of forums. The platform is positioning itself as a go-to destination for search, emphasizing its ability to provide real, human-curated answers to your questions. As users increasingly look for authentic and trustworthy information, Reddit is hoping to become a major player in the search landscape.
👉 You can read more about it at The Verge.
📺 Instagram raises the bar for going live
If you’re looking to broadcast live on Instagram, you’ll now need to have at least 1,000 followers. The platform has updated its requirements for using the “Go Live” feature, a move that is likely aimed at reducing spam and improving the overall quality of live content. This change could have a significant impact on smaller creators and new users who are just starting to build their audience.
👉 Want to know more before you go live? Read all the details on TechCrunch.
✅ TikTok expands fact-checking with “Community Notes”
In an effort to combat the spread of misinformation, TikTok is rolling out its “Community Notes” feature (also known as “Footnotes”) in the U.S. This new tool will allow users to add context and fact-checks to videos, providing another layer of verification for content on the platform. It’s a significant step towards creating a more informed and reliable environment for TikTok users.
👉 You can check all the facts about it at Social Media Today.
💼 LinkedIn makes its case for advertisers
LinkedIn is reminding businesses why it remains a powerful platform for advertising. In a recent post, the company’s Marketing Solutions team highlighted the unique advantages of advertising on LinkedIn, including its professional context and high-value audience. This is part of LinkedIn’s broader effort to attract more advertisers and strengthen its position as a leading player in the B2B marketing space.
👉 You can check out the latest data featured in their sales playbook on LinkedIn.
📌 Pinterest shares its secrets for audience engagement
Looking to grow your audience on Pinterest? The platform has just shared new tips to help creators and brands build a more engaged following. Their advice centers on creating high-quality, inspiring content that truly resonates with users and encourages interaction with your Pins. As Pinterest continues to evolve, these insights could be a valuable resource for anyone aiming to boost their presence and success on the platform.
👉 You can learn their secrets at Social Media Today.
🗓️ Newsjacking opportunities
Opportunities to celebrate this week:
- Wed 6 Aug – Pride Antwerp🏳️🌈
- Thu 7 Aug – International Transgender Rights Day🏳️⚧️
- Fri 8 Aug – International Cat Day🐱
- Sat 9 Aug – International Coworking Day 💻
- Sun 10 Aug – World Lion Day🦁
- Mon 11 Aug – Son and Daughter Day🧑🤝🧑
- Tue 12 Aug – World Elephant Day🐘
And next…
- Wed 13 Aug – International Lefthanders Day🤚
- Thu 14 Aug – World Lizard Day🦎
- Fri 15 Aug – National Remembrance🇳🇱
- Sat 16 Aug – International Rollercoaster Day🎢
- Sun 17 Aug – Sint Juttemis⏳
- Mon 18 Aug – National Fajita Day🌮
- Tue 19 Aug – World Photography Day📸
Anything else you would like to discuss and see for next week’s social newsflash? Just share it with me via e-mail or slide in my LinkedIn comments or DM.
And don’t forget to subscribe to our Weekly Social Round Up newsletter so you get this delivered directly into your inbox each week!
Until the next one. XoXo, Erik 👋
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