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LEWIS
Target accounts you value the most

Every Account Based Marketing (ABM) strategy and activation looks different. Some are hyper-focused on a few target accounts, while others may focus on select industries or more extensive account lists.

Some ABM programs use a mix of paid media for lead generation and to increase brand visibility. Still, other programs use marketing automation to nurture these leads through the sales funnel.

Successful ABM programs break down silos between departments, especially between sales and marketing. We can help break down what is needed for a successful ABM strategy leveraging our sales and marketing teams.

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Are you ready to up your ABM Strategy?

Account based marketing helps B2B marketers identify high value target accounts, from customers to partners to prospects. While they may take longer to execute, their return is well worth the long game.

Account based marketing is all about that personal touch. Personalised content adds the next level of detail to your buyer journey. The flare that captures the attention of your target audience. We can collaborate with your sales teams and build an account based marketing strategy for your brand and key stakeholders.

Research, personalisation and valuable content are the recipe for success. An account based marketing approach ensures that the message and content align with the interests, needs, and challenges of key accounts and critical stakeholders.

We’re in Good Company

 

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How can we help with Account Based Marketing?

TEAM LEWIS’ expertise in integrated marketing and our extensive experience in understanding marketing technologies make us the agency to enable businesses to drive growth and increase value proposition. We bring the right strategy and the right people to create and execute account based marketing campaigns that fuel business growth and aid your sales process.

We can work with your marketing and sales team to strategise and execute ABM programs successfully. Whether it’s one-to-one, one-to-a-few, or one-to-many, we will help measure ABM campaign performance accurately across your marketing tech stack.

Maybe you’re looking for more inbound marketing support. Content marketing? We do that. Sales strategy? That too. Paid media? And that. We can help you build ABM campaigns that encourage your audience down the sales funnel and secure you high value accounts. We can assist with building relationships with you and your target account list.

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Global Reach

We’re not just a global agency. We’re a global team. We have 26 offices around the world. Our regional HQs are San Francisco, London, Munich and Singapore. Our clients span the globe. And, so do our campaigns. No matter the timezone, language or task at hand – we have the experience and expertise to deliver. Reach out to learn more about our ABM services.

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