The possibilities in digital are endless.
It can fuse creativity, intelligence, and measurability for better outcomes.
SOLUTIONS-FOCUSED DIGITAL MARKETING
Whether your business is new to online marketing or your digital marketing agency is not giving you the results you want, LEWIS can help. As a full-service digital agency, we define digital as a means to understand every digital marketing channel and its purpose in the customer buyer’s journey. We know who uses them, when they are being used and how they work in tandem with your other marketing tactics.
Increase awareness of your brand among target audiences by participating in conversations outside of core brand and solutions topics. Develop real-time content to capitalize on trends that will expand brand awareness and post reach. Modify content by channel to best target segmented audiences.
LEWIS goes further than just managing social media accounts and social media platforms. We know a successful social campaign does more than just drive brand awareness, engagement, and followers. It builds authentic connections. We deploy and enable social campaigns across all channels of paid, owned, and earned media. While working with your in-house team, we drive ROI and map back to your business strategy.
Our approach to PPC management emphasises finding the best way to reach your target audience the moment they’re demonstrating intent—searching for exactly what it is your business offers. Whether we’re testing new PPC campaigns on Google Ads or exploring the latest features on Bing Ads, our PPC services are constantly evolving so that we never take a ‘set it and forget it’ approach to paid search.
LEWIS partners with your in-house team to provide successful integrated paid media campaigns. We develop PPC advertising programs that increase total program leads, ensuring your brand is effectively targeting the correct keywords for both consumers and channel partners. All the while, our experts are driving lead generation at an efficient cost per lead/ROAS and gaining insights into overall lead quality as a direction to the next steps of integrated marketing efforts.
The core components of LEWIS’ SEO strategy consist of in-depth research, analysis, optimisation, authority building, measurement while focusing on the key pillars of natural search: on-page, content, technical, off-page strategies. Our complete and ongoing SEO strategy creates a solid foundation that is scalable for long-term growth that integrates with all digital marketing channels to create efficiencies throughout the organisation.
Analytics programs are designed to maximize data visibility, both tactical and cross-channel performance growth, and the actionability of insights & findings. As it is vitally important to establish a solid data foundation with accuracy & reliability, LEWIS performs an initial audit focusing on checking the degree of accuracy and completeness in marketing & website performance data. Analytics efforts span across teams and paid media disciplines to ensure a holistic and informed digital marketing strategy.
The LEWIS Approach
Digital marketing isn’t just about glossy websites and likes on Instagram, it’s about building relationships and placing the user at the heart of your strategy. Every interaction needs to be meaningful. Every channel needs to be approached with understanding. Every decision needs to be supported with data.
At LEWIS, our team of digital marketing experts has the skills to look at both the wider picture and the technical details. We’ll help elevate your marketing and continuously test, learn and optimise to ensure your digital marketing is effective and impactful. It's not about just being present online, it's about taking a solution-focused approach and doing what works for each individual brand. We’re here to help your team reach its goals and objectives.
Digital marketing isn’t all stats and analytics. We love to get creative and produce amazing videos, content, and campaigns that excite and inspire. We have creative directors, designers, copywriters, video producers, developers, UX, and rich media experts ready to elevate your digital marketing campaigns.
The capabilities of our digital experts reach far and wide. From designers and copywriters, right through to website developers and social media pros – we’ve got the lot.
Jaguar Land Rover
Content drives a successful brand future: Jaguar PACESETTER Magazine
Supercharging Share of Voice