May 15, 2020
Crafting an authentic influencer collaboration
Good social media marketing is spontaneous and relatable. Its power within the marketing mix is unrivalled – on no other channel can businesses more directly and honestly communicate with their target audience. Social media has democratised the power to love, tell stories or criticise from a distance. So more often than not, a good social media strategy will be the catalyst for change in brand awareness.
Whether it’s Instagram, Facebook or Chinese social media platforms like WeChat, LEWIS has the best social media management tools to help your brand stay ahead of the curve and unravel the ever evolving role of social media marketing. We connect you to the right audience.
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Content is at the heart of any social media platform and coupled with the right strategy, content has the potential to build brand love. Let our resident social strategists develop a content framework that will get your brand in front of the audience who matter.
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Within the social media ecosystem are several amplification tactics that come in the form of paid media and technology platforms.
With the added layer of creators (or influencers, if you prefer) we bring owned and earned media together to maximise brand engagement.
We handle your Creators
Metrics planning, development and implementation is the foundation to measurement frameworks and methodology.
With access to the right tech tools that form a holistic marketing stack, and an in-depth understanding of analytics, we can help determine what success looks like for you.
Find out more about our Analytics capabilities
The confluence of forces such as data, mobile, social and the cloud have brought about change at a pace unknown to society. These advancements in technology have given rise to a new era of globalization.
Much like the Belt and Road Initiative, LEWIS seeks to connect the once isolated pit-stops along the digital marketing map, so businesses can move seamlessly from East to West or West to East.
The destination – globalization, the route – LEWIS, Your Digital Navigator
Navigate seamlessly from East to West or West to East