This week has brought more exciting updates in the world of social media! Instagram adds replies to Broadcast Channels, TikTok copies Notes, and X keeps pushing video-first content. Let’s dive in…
Latest News
📝 Taking Notes from Insta! TikTok Gets Notes
Imitation is the sincerest form of flattery, so Instagram should feel pretty proud with the news that TikTok is in the process of allowing users to add Notes to their profiles. Now, you can let the world know what you’re thinking directly from your TikTok profile. Read more
💬 Broadcast Boost! Insta’s Broadcast Channels Get Replies
Instagram is allowing users to comment on Broadcast Channels. But don’t worry—replies will only be visible once you tap on a specific message, so they won’t take over the channel entirely. A clever way to increase engagement! Read more
🎨 Shape Your Feed! TikTok’s Sliding Scale
Curating your feed is an art, and TikTok is finally letting you ‘manage’ your For You Page with sliders that allow you to see more or less specific topics. Slide up for more “creative arts,” “current affairs,” or “humour.” Slide down for less election content. A personalised touch to shaping your content! Read more
📷 Thumbs Up! YouTube Adds Custom Thumbnails for Shorts
YouTube Shorts just got more creative! Now, you can customise your Thumbnails with text, emojis, and filters. But be warned, these new thumbnails will only appear in search and on your channel, not in the Shorts feed. Read more
🔄 Thread-deck! Threads Introduces Column Rearranging
Tweetdeck fans rejoice again! After launching their version of Tweetdeck in May Threads has added a new feature that allows you to rearrange columns on desktop. This is a small change that will make a big difference for those managing real-time content. Read more
📺 X Hits the Screens! X Launches X-TV
Despite closing their San Francisco office on Friday 13th, X is going full throttle with the launch of their X-TV App, a big step toward transforming the platform into a video-first experience. Expect new opportunities for creators, advertisers, and partners. Read more
📘 Reel It In! Meta’s New Reels Playbook
Meta has shared its latest Reels Marketing Guide, the “Reels Performance Playbook.” Packed with tips and tricks, this guide is designed to help you create more effective Reels, and at only 10 pages long, it’s one of the shorter guides out there. Read more
💡 TEAM LEWIS Likes
What’s been making us laugh, smile and think this week…
Source: Spotify
🎵 Coke + Oreo Team Up on Spotify
The brands have launched limited-edition Coke-flavored cookies and Oreo-flavoured Coke. And to celebrate, they’ve joined forces with Spotify to launch a campaign called ‘Bestie Mode’ that involves answering questions about your pal’s music tastes. Read more
Source: Hellmanns
👃 Smells Like Mayo
Hellmann’s has launched “parfum de mayonnaise”, with quarterback Will Levis leading the campaign. A bold new way to smell of egg! Read more
🗓️ Mark Your Calendars
Opportunities to celebrate this week
- Thursday 12th September: Video Games Day 🎮 + Gym Day 💪
- Friday 13th September: Stand Up to Cancer Day 🎗️ + 100 Days Until Xmas 🎄
- Saturday 14th September: Gobstopper Day 🍬
- Sunday 15th September: International Day of Democracy 🗳️
- Monday 16th September: Guacamole Day 🥑
- Tuesday 17th September: World Patient Safety Day 🏥
- Wednesday 18th September: National Respect Day 🤝
And next…
- Thursday 19th September: Talk Like A Pirate Day 🏴☠️
- Friday 20th September: 4pm Finish Day 🕓
- Saturday 21st September: U.N. International Day of Peace ✌️
- Sunday 22nd September: International Daughter’s Day 👧
- Monday 23rd September: International Day of Sign Languages 🖐️
- Tuesday 24th September: World Gorilla Day 🦍
Subscribe to our Weekly Social Newsletter and receive the weekly trend straight to your email.
