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LEWIS

By

Juan Feal

Published on

August 7, 2013

Tags

Marketing, PR

I’ve collated some of the most interesting quotes I have read, from the plethora of quotes that are out there. They were said by a variety of experts, thinkers and professionals, all from different backgrounds, eras and industries. However, they all have one thing in common – they all apply to daily PR agency life.

Whether working on accounts or winning work we all need some inspiration sometimes and these tick the box for me. Check them out below and see if you agree. Feel free to add your own favourite motivational quotes in the comments section!

“Make the customer the hero of your story.”Ann Handley

“Your most unhappy customers are your greatest source of learning.” – Bill Gates

Either write something worth reading or do something worth writing aboutBenjamin Franklin

“If you pray for only one thing, let it be for an idea.”Percy Sutton

“Next to doing the right thing, the most important thing is to let people know you are doing the right thing.”John D. Rockefeller

“Publicity, publicity, publicity is the great moral factor and force in our public life.”Joseph Pulitzer

“If you can’t explain it simply, you don’t understand it well enough.”Albert Einstein

People do not buy goods and services. They buy relations, stories and magic.Seth Godin

“The attention economy is not growing, which means we have to grab the attention that someone else has today.”Brent Leary

“Internet has turned what used to be a controlled, one-way message into a real-time dialogue with millions.”Danielle Sacks

“People share, read and generally engage more with any type of content when it’s surfaced through friends & people they know and trust.”Malorie Lucich

“The next time you hear a social media myth, question it. Ask for the proof, and ask out loud.” Dan Zarrella

“The biggest mistake we see companies make when they first hit Twitter is to think about it as a channel to push out information.” – Tim O’Reilly & Sarah Milstein, The Twitter Book

“A good PR story is infinitely more effective than a front page ad.”Richard Branson

Turn strangers into friends. Turn friends into donors. And then… do the most important job: Turn your donors into fundraisers.- Seth Godin

“In giving presentations, use the 10/20/30 rule….use only 10 slides, take 20 minutes maximum, and use at least 30-point fonts.”Guy Kawasaki

“Insanity: doing the same thing over and over again and expecting different results.” – Albert Einstein

“Copy, not from your industry, from others. You have to go where there is no competition.”Seth Godin

“The fewer slides you need, the more convincing your idea.”Guy Kawasaki

“Make a customer, not a sale.”Katherine Barchetti

“At the end, you’re different or you’re cheaper.”Guy Kawasaki

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