Door

Erik Janson

Gepubliceerd op

March 26, 2025

Tags

social media, social media marketing

Ready for a fresh social newsflash, collected and hunted down especially for you? Here we go... Meta is rolling out custom voices for its AI chatbots, Instagram Reels is buzzing with new trends, and X (formerly Twitter) is letting users edit images with AI. Meanwhile, LinkedIn’s is now helping you lock in meetings without 14 emails back and forth with Calendly, and YouTube is making waves with its updated audio ads. Here we go, yo! ⏬


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💬 Meta Expands AI Chatbot Features with Custom Voices

Meta has introduced voice capabilities to its AI chatbot creation platform, allowing users to develop chatbots that can interact via voice. This enhancement enables the creation of AI chatbots with diverse voice options, moving beyond traditional text-based interactions. The update is part of Meta’s ongoing efforts to integrate AI functionalities across its platforms, including Facebook, Instagram, and WhatsApp. These AI chatbots can be customized with unique personalities and traits, offering users a more engaging and personalized experience.

Looking forward to seeing if the personalities created through these AI chatbots will resonate with users and drive deeper engagement across Meta’s platforms.👉 Read More about this expanding AI Chatbot features at socialmediatoday.com

📱 Instagram Reels Trends to Watch

As of March 2025, Instagram Reels are showcasing several notable trends. Just a small tip from me to you, Later publishes this roundup of reels every month.

Some highlights:
📸 My Camera Roll: Creators share personal glimpses of their lives, featuring pets and daily moments.

👥 Meet The Team: Solopreneurs highlight their multifaceted roles, offering insight into their daily tasks.

🎶 Let Me Go: Weekend routines set to a vibey soundtrack, resonating with weekend lovers.

😵‍💫 Anxiety: Creators express anxiety or stress using Doechii’s track for a relatable backdrop.

🌞 New Soul: Users embrace fresh experiences and ‘main character’ energy as warmer days arrive.

These trends reflect a shift towards authentic, relatable content that resonates with a broad audience. 👉 Read more or visit the monthly Instagram reels trends at later.com

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🐥 X Launches AI Image Editing with Grok

Not yet available in our market as far as I can see in X. But X, formerly known as Twitter, has introduced a new feature that allows users to edit specific elements within images using its AI chatbot, Grok. This enhancement enables users to interact with images in a more dynamic and personalized manner. The update is part of X’s ongoing efforts to integrate advanced AI functionalities into its platform, aiming to enhance user engagement and content creation capabilities. By leveraging Grok’s capabilities, X continues to expand its suite of AI-driven tools available to users. Unfortunately I don’t have this feature available in my Grok surroundings, so have to wait and see other examples for now.

See also this example of user DogeDesigner.  👉 Read more about this feature on socialmediatoday.com

📅 LinkedIn x Calendly = More Bookings, Less Hassle

LinkedIn has integrated Calendly directly into user profiles, posts, and messages via custom buttons. Now, Premium users can link their Calendly accounts, letting visitors book meetings with a simple click. Since the feature’s launch, over a million users have adopted these custom buttons, leading to a 25% boost in profile views. Great news for sales teams if you ask me and with the 25% increase in profile views, it might be something for your thought leaders. 👉 Read more about this handy edition to make the most about LinkedIn Premium at searchenginejournal.com

🎧 YouTube is updating its Audio Ads with dynamic insertion and swapping features

According to a report by Semafor, YouTube is working on introducing dynamic insertion and swapping capabilities for its audio advertisements. This feature, already available on platforms like Spotify and Apple Music, allows creators to dynamically insert and replace ad reads in existing uploads. This process helps podcasters keep their advertisements as current and relevant as possible. This move comes as YouTube has officially surpassed Spotify and Apple Podcasts to become the most-used platform for podcast listening in the U.S. With audio-based media gaining traction, it’s more important than ever for podcasters to integrate video elements into their content. By doing so, they can boost their reach, engage more viewers, and tap into YouTube’s massive audience. 👉 Read more about this discovery at tubefilter.com

🗓️ Newsjacking opportunities

Opportunities to celebrate this week, my preference will be ‘Respect your Cat Day’, I have two of those hanging around, give it up for the most laziest creatures alive.

And next…

Anything else you would like to discuss and see for next weeks social newsflash? Just share it with me via e-mail or slide in my LinkedIn comments or DM.

And don’t forget to subscribe to our Weekly Social Round Up newsletter so you get this delivered directly into your inbox each week!

Until the next one. XoXo, Erik 👋

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