This Week in Social brings you the latest news from the most popular social platforms, with some creative inspiration thrown in too.
So, what’s been happening in the world of social this week?
A new data dashboard has been rolled out on the Twitter platform to help users manage their data. In addition to this, a new form of card tweets have started to appear on news feeds reflecting that of Facebook’s auto-preview style.
An updated homepage leaves critics saying Twitter “has finally got it!” Although it’s only available to view in the US right now, the test shows a promising change in capturing the spirit of what tweeting is all about.
Coming soon – shopping on Facebook
It has been confirmed that Facebook is testing a shopping experience for its users, giving them the capability to buy items from retailers on Facebook business pages.
Facebook is ‘toying’ with a digital assistant to help users shop via its Messenger app. In true James Bond style, there’s currently very little information on Moneypenny.
Video/Visual
Snapchat prioritizes media content
Earlier this week Snapchat updated its news content prioritizing ‘Discover Stories’ from media partners over snaps from users’ friends.
Photo and video slideshow application, Flipagram, has recently signed music licensing deals with major record companies. Users will soon be able to access an extensive catalogue of music to include in their posts.
Social Winners
Tweet an emoji – get your lunch delivered!
In honor of #WorldEmojiDay it’s only fair to include this example of how emojis can be used as a creative way of ordering lunch!
Tesco handles a Liverpool FC troll in a humorous and (unusually outgoing) Twitter smackdown.
The luxury fashion brand delivers a record of 100 million impressions through its Snapchat and Periscope campaigns.
Social Losers
Who can Trump this Twitter fail?
As part of his presidential campaign, Donald Trump inadvertently tweeted an image of the American flag overlaying an image of himself, dollar bills…and Nazi soldiers marching into the White House.
Twitter ads that were a flash in the pan
Flashing autoplay Twitter ads on Vine have been condemned by the Epilepsy Action charity after numerous complaints, and have subsequently been removed.
It was a dark Thursday…
I hope everyone has recovered from the widespread panic of social drawbacks yesterday? Both Tweetdeck and Instagram experienced issues, leaving many isolated, confused and frightened. It’s ok…it’s over now.
