Media Event Case Study

iGarden

Marketing Public Relations

Key Results

30+

pieces of tier 1 coverage

20

media in attendance

Background

Earlier in 2025, iGarden entered the U.S. market with a soft launch at CES. The brand introduced its innovative pool cleaning and swim jet technologies to industry insiders and media. This launch aimed to spark interest and position iGarden as a forward-thinking name in smart home and pool technology.

Solution

The curated LA event served as a strategic follow-up, designed to strengthen connections with the local community, media and potential partners.

By announcing the partnership with USA Artistic Swimming (USAAS) during the occasion, the event reinforced the iGarden brand launch – demonstrating both a sustained commitment to the market and a showcase of their innovative technology and products.​