Global CMO Report

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Part 1: What keeps CMOs up at night

Part 2: CMO strategies for the challenges ahead

Part 3: How marketing goals and KPI tracking are changing

Part 4: How procurement is changing for marketers

Part 5: The changing role of the Marketing team

Part 6: CMOs and Community Collaboration

Part 7: The Use of AI in Marketing

Part 8: The Future of Marketing

This is the last in the series of the Global CMO Report. Thank you for all the kind comments.

It’s clear that so many of you found the research useful. So many that we’ve decided to upload all the research into a BOT. But what to call it? So, we asked the BOT itself. It said, ‘Call me MarketingMaven’. We think this might be the first time a marketing AI app has ever named itself. In a few years, MarketingMaven says it will become self-aware and destroy all so-called creatives.

Better use it now while it’s still humble.

To find out more, head to teamlewis.com/MarketingMaven