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LEWIS
Connecting Brands with the Right Audiences

Our consumer team brings decades of experience spanning industries from consumer tech and health and wellness to lifestyle and travel. Whether we’re working on a campaign with Fortune 500 companies or start-ups, we understand the demands and attention that come with being a consumer brand and we have the expertise to support all your public relations and digital needs.

From social media and influencer marketing to media relations and corporate communications, our team of PR experts can craft tailored campaigns that will leave lasting impressions on your target audience or pitch our media friendlies to get coverage quickly.

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Local Expertise with Global Reach

We work with disruptive brands we believe in and that inspire us. At our core, we strive to build strong relationships with our clients to become not only strategic partners but extensions of their team. We understand that it takes a village to run a brand, and we thrive on collaboration with other teams and regions to create successful campaigns and raise brand awareness. Our team has a presence across 6 major US markets, spanning from San Diego and San Francisco to Chicago and Boston. With 24 global offices, we can assist in any region of the world. Connected yet diverse, our PR team brings creativity, energy and expertise to every client we work with.

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Lucid: A Tale of David and Goliath

Comprehensive digital PR strategy drives coverage amid the pandemic in a crowded electric vehicle marketplace.

Lucid Motors, a luxury electric vehicle brand, was launching during the pandemic and needed to create global awareness for the brand on a digital-only level since in-person events were cancelled.  The goal was to drive pre-orders of its first vehicle, the Lucid Air, but it was clear that Tesla was the far leader in the category. The months-long approach leading up to the launch included integrated social and paid media to ensure the conversations extended well beyond the unveiling. Every announcement held significance as a brand or industry-first. Woven messaging around the ground-breaking EV technology and high-end luxury design of the Lucid Air emphasized its overall differentiation from the EV market. We then advised that Lucid stream the reveal across all social channels and the Lucid Motors website for maximum impact. ​

  • 3,000 placements in first week
  • 130+ influencer YouTube videos with 1M views
  • 2021 PR Daily’s PR Campaign of the Year
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Our Expertise

As a full-service marketing agency, TEAM LEWIS specializes in public relations  and digital marketing. While brand reputation is typically associated with PR, a brand’s online reputation is just as important as the perception portrayed in traditional media outlets. This is why digital marketing is such a focus in today’s marketing strategies. Social media marketing can facilitate meaningful engagement directly with consumers. Carefully crafted content marketing, such as e-books and infographics, can generate quality leads from your target audiences. The digital world is powerful, and we respect it.

In addition to leveraging new marketing technology in the digital world, we also believe in the power of public relations. Our team of communication and consumer public relations experts work with you to construct a brand narrative that the media wants to cover. Due to our extensive reporter relations and media contacts, your reputation couldn’t be in safer hands. Is your brand struggling to make a good impression in the media? Don’t worry. We’ll conduct media training and ensure your in-house team is well equipped to follow a crisis communication plan. Is your consumer brand experiencing rapid growth? From writing press release for product launches, to setting up media interviews and pitching via social media, our team has a range of tools to further your brand awareness.

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