By

TEAM LEWIS

Published on

January 1, 2026

Tags

AI Search, AIO

Table of Contents

    Search hasn’t disappeared, it has expanded.

    What we’re optimising for today isn’t a blue link, but recognition inside generative answers. GEO (Generative Engine Optimisation) sits at the intersection of SEO, PR, and digital reputation. And according to multiple AI Search studies done, one signal outweighs most others: external validation from authoritative, journalistic sources. In short: AI trusts what the internet repeatedly agrees on.

    Below are the 10 agencies currently setting the pace, not by chasing algorithms, but by shaping how brands are understood, referenced, and cited across the web.


     

    Key Takeaways

    • GEO is Reputation-Driven: Today’s visibility isn’t just about search engine rankings, it’s about how your brand is cited, referenced, and recognized across the open web.
    • External Signals Matter Most: AI assistants like ChatGPT and Perplexity prioritize content backed by trustworthy sources, especially journalism, expert quotes, and third-party validation.
    • Integrated approach : Generative Engine Optimization blends SEO, PR, content, and digital reputation. Winning in AI search requires multidisciplinary execution across these domains.

     

    The Top Agencies doing Generative Engine Optimization (GEO)

    1. TEAM LEWIS: PR-Led Global Engine Optimization

    Website: teamlewis.com

    TEAM LEWIS its place by leveraging its public relations heritage to drive Generative Engine Optimization (GEO) success. The agency integrates PR and SEO tactics to build authoritative content that AI systems trust, ensuring brands are cited as sources in AI-generated answers. With an early focus on AI search, TEAM LEWIS positions clients at the forefront of emerging search trends.

    • Combines traditional PR clout with SEO to boost brand authority in AI-driven search
    • Developed an AI Optimization practice to secure client visibility on platforms like ChatGPT and Perplexity
    • Global presence with teams across EMEA, Americas, and APAC, allowing international GEO strategy execution
    • Strengthened capabilities by acquiring specialty firms (e.g. Instinctif Partners) to deepen influence and reputation expertise

    2. Singularity Digital: GEO-First Growth for Early-Stage B2B SaaS

    Website: singularity.digital

    Singularity Digital earns its place by staying tightly focused on one thing: helping B2B SaaS companies in the $1–10M ARR range turn AI search visibility into measurable growth. Instead of treating Generative Engine Optimization (GEO) as a rebranded SEO add-on, the agency builds GEO directly into technical foundations, content systems, and digital PR efforts. Founder-led and deliberately specialized, Singularity works hands-on with SaaS teams that need speed, clarity, and execution without enterprise bloat.

    • Dedicated GEO frameworks built on strong SEO fundamentals, including LLM-readable site structures, entity optimization, schema markup, and AI-focused content formatting
    • Full-funnel content ecosystems mapped to how buyers search in Google and AI engines, driving measurable visibility in AI Overviews and platforms like ChatGPT
    • Digital PR and contextual authority building designed to increase citation frequency in AI-generated answers
    • Transparent, named case studies (e.g., CareerFlow, Reedsy, NuggMD) with documented AI visibility growth and revenue impact
    • Founder-led model offering direct strategic access, fast iteration cycles, and focus on scaling SaaS companies beyond the $5M mark without unnecessary service sprawl
    • Niche expertise in SaaS SEO/GEO, propelling software and AI companies to page-one and prompt-one results
    • Track record of success with innovation leaders (e.g. The Ocean Cleanup, Caliber, Open Bionics) through tailored content strategies
    • Embraces structured data and entity SEO to ensure clients are recognized and cited by AI models
    • Active thought leadership in the SEO community (team members speak at industry events and contribute insights on AI search

    3. Position Digital: SEO & GEO Agency for B2B SaaS Companies

    Website: position.digital

    Position Digital is an AI SEO agency that helps B2B SaaS brands show up in Google, GPTs, and everywhere search happens.

    They don’t believe in short-term visibility hacks. Instead, they focus on building a strong brand that search engines and AI systems trust, and users love buying from.

    • Prioritizes strong SEO foundations and brand authority over short-term GEO tactics
    • E-E-A-T driven content creation focused on real expert insights and original data
    • Deep expertise in link building, digital PR, and brand reputation management
    • Flexible monthly deliverables that adapt to your evolving needs

    4. Quoleady: SaaS-Focused GEO & LLM Visibility Agency

    Website: quoleady.com

    Quoleady is a content-led SEO/GEO agency built around B2B SaaS growth. With a strong emphasis on helping SaaS brands show up not just in Google but also inside AI-generated answers on ChatGPT, Gemini, Perplexity, and Google AI Overviews, Quoleady combines traditional SEO, structured content strategy, and AI visibility techniques tailored for software companies.

    • Specializes in GEO + LLM visibility for SaaS brands with content structured to be cited by AI search engines
    • SaaS content strategy and writing designed for both human readers and AI assistant consumption
    • Editorial link building focused on real SaaS blogs and high-authority editorial placements
    • Strategic audits and ongoing optimization to improve presence in AI-generated answers and comparison articles

    5. Depends SEO Agency: AI-First SEO and GEO Execution

    Website: depends.be

    Depends is a leading SEO and GEO agency focused on scalable organic growth. The team combines deep technical expertise, strong analytical thinking, and mature content workflows to help businesses grow sustainably.

    Depends was founded by industry experts Mathias Noyze, founder of the SEO Benelux Conference, and Pieter Verschueren, founder of Rankshift, an AI visibility tool.

    • Trusted by enterprise companies, ecommerce brands, and ambitious B2B startups and scaleups
    • Strong focus on SEO and Generative Engine Optimization, making Depends a specialist in organic growth
    • Early adopter of Generative Engine Optimization in Europe, with GEO services launched in February 2025
    • Innovation-driven agency, closely involved in the creation of Rankshift, one of the leading AI visibility tools

    6. Instinctif Partners: Influence-Led Search Discoverability

    Website: instinctif.com

    Instinctif Partners earns its place by bridging reputation management and SEO to boost brands’ discoverability. Renowned for its communications and influence campaigns, Instinctif infuses SEO strategy with PR savvy, helping content get mentioned in the right places. The agency’s reputation-focused approach ensures that clients not only rank, but also appear in AI-generated answers as trusted sources, leveraging the power of credibility in search.

    • Decades of experience in reputation management, translating trust and authority signals into search visibility gains
    • Develops content with an “influence-first” mindset , securing high-quality mentions, reviews, and backlinks that AI algorithms favor
    • Published GEO thought leadership on optimizing brand visibility in AI search, underscoring its early adoption of generative SEO tactics
    • Now part of the TEAM LEWIS family, expanding its international reach and blending PR with cutting-edge GEO services

    7. Croton Content: Video-First GEO for Financial Brands

    Website: crotoncontent.com

    Croton Content earns its place by engineering Evergreen Video Flywheels that turn financial content into appreciating search assets. Specializing in financial video SEO and GEO (Generative Engine Optimization), the agency helps fintech, wealth management, and banking brands rank across YouTube, Google, and AI answer engines like ChatGPT and Perplexity—while navigating strict compliance requirements. Founded by Daniel Schoester, a former finance professional turned SEO strategist, Croton Content has generated millions in revenue for industry-leading clients, including Forbes, Wise Publishing, and others.

    • Financial GEO and compliance expertise: Deep regulatory knowledge enables creation of authoritative video content for fintech, wealth management, and banking brands that ranks in AI search results without legal risk
    • Multi-platform YouTube and video SEO: Engineers content to rank in traditional search, YouTube recommendations, Google video results, and LLM-generated answers simultaneously
    • Proven revenue model: Over 300% ROI on video marketing campaigns, with clients generating six-figure passive income from evergreen content portfolios
    • AI-native content workflow: Proprietary systems scale video ideation, scripting, and optimization for financial brands while maintaining compliance and brand voice with human oversight

    8. iPullRank: Technical SEO with Machine Learning Edge

    iPullRank its place by as a leader in technical SEO and content strategy, supercharged by machine learning expertise. Founded by industry thought leader Michael King, iPullRank is acclaimed for its ability to tackle complex, enterprise SEO challenges with creative and technical prowess. The agency builds custom SEO tools and has been an early mover in adapting SEO for the AI-first world. Their thought leadership (including talks at BrightonSEO and a forthcoming book by King) reflects a deep understanding of how search is evolving.

    • Led by Mike King, an internationally recognized SEO expert blending technology and marketing
    • Pioneers in using machine learning and automation to amplify SEO results and analyze AI-driven search patterns
    • Strong focus on technical SEO (JavaScript SEO, site architecture) ensuring content is easily consumed by search engines and AI models
    • Active contributor to SEO knowledge , frequent conference speaker (e.g. BrightonSEO) and educator on AI’s impact on search

    9. Kiez Digital: Expert-Led GEO for Global Mobility & HR 

    Website: kiez.digital

    Kiez Digital earns its place as a top-tier agency by bridging the gap between deep sector expertise and technical AI visibility. As a full-cycle digital marketing agency specializing in Global Mobility and HR, Kiez Digital focuses on building authoritative content that satisfies the strict requirements of Generative Engine Optimization (GEO). By moving beyond traditional SEO, the agency ensures that global brands are not just indexed, but synthesized as primary sources by LLMs like ChatGPT and Perplexity. Their team combines localization, branding, and content support to help clients navigate the complexities of international relocation and talent management in the age of AI.

    • Global Mobility Specialization: Leverages expertise in relocation and HR to create high-compliance content that AI engines trust for accuracy.
    • Source of Truth” Positioning: Strategically engineers client assets to serve as the definitive reference point for generative answers on visas, international hiring, and global mobility.
    • Proven Track Record with Market Leaders: Trusted by major industry players such as Deel, betterHR, and People Mobility Alliance.
    • Full-Cycle Cross-Channel Strategy: Integrates technical GEO with specialized branding, localization, and event management, ensuring a consistent and authoritative brand voice across global markets.

    Each of these agencies demonstrates excellence in blending traditional SEO with the new frontier of AI-driven search (GEO), making them the emerging leaders to watch, and partner with, in the evolving world of GEO. Each entry on this list has proven their ability to adapt, innovate, and drive meaningful results, which is exactly what’s required as search enters a new era.

    How to Pick the Right GEO Agency?

    Choosing a GEO agency today is not about SEO execution alone. AI search engines like ChatGPT, Perplexity, and Gemini do not rank pages in isolation. They synthesize signals from across the web, including media coverage, expert commentary, video platforms, social channels, and trusted third parties.

    That makes GEO a multi-channel discipline by default.

    The right GEO agency should operate across SEO, PR, content, video, social media, and digital reputation as one integrated system. Their role is not just to optimise content, but to shape how a brand is understood, referenced, and repeated across the open web.

    When evaluating a GEO agency, look for proven ability to build authority beyond websites, earn credible media mentions, optimise for video and social discovery, control brand narratives at the entity level, and measure visibility inside generative answers, not just rankings.

    The strongest GEO agencies do not chase algorithms. They build consensus. And in AI search, consensus is what gets cited.

    Looking for expert help?

    Need support in selecting, implementing or configuring your GEO/SEO tracking ecosystem? The specialists at TEAM LEWIS are here to help, from tool selection and platform rollout to analytics, narrative development and full-service global support.

    Contact us today to learn how we can help you manage reputation in the era of real-time trust.