High-quality content is the backbone of any digital marketing program.
CROSS-CHANNEL CONTENT CREATION BUILDS BRAND AWARENESS AND DRIVES LEADS
As an integrated digital marketing agency, we understand the importance of content. That’s why we create research-backed content marketing strategies and deliver content that meets audiences where they are. Whether it’s a data-intense white paper, technical product blog post, or a thought leadership byline, our content team creates pieces you can leverage across marketing channels to achieve your business goals.
- Marketing Research
- Public Relations
- Social Media
- Paid Media
- Digital Experiences
OUR CONTENT CREATION APPROACH IS:
We work to understand your goals. Our content marketing service is customizable, whether for lead generation, customer nurture, or thought leadership and brand awareness.
No content creation program is complete without robust measurement. We map KPIs back to your business goals to ensure content meets the mark.
Our content delivery carefully considers the intended medium, including video, social media marketing or ad copy, influencer marketing content, or long-form content production.
Content marketing strategies don’t stop when you publish the content. We measure the performance of each piece against KPIs and recommend how to evolve your strategy to continue reaching your target audience.
The TEAM LEWIS Content Approach
At TEAM LEWIS, we have a saying: everything is content. Every marketing strategy, every PR campaign, every creative way of building brand awareness relies on a well-oiled content creation machine.
But deploying content without a purpose is like throwing spaghetti against the wall.
That’s why our team of digital marketing and content experts constantly researches and tests approaches to create and distribute the most valuable, relevant content, optimized for the appropriate channel to meet your customers where they are.
Properly researched content drives strategy, whether your goal is increasing website visits, improving lead generation, expanding brand awareness, or simply getting new social accounts up and running.
We analyze how content performs for various audience segments and use these insights to inform custom content creation relevant to those groups.
No matter the objective, this approach to content development ensures that your brand’s story is heard and delivers a significant ROI.
Our content marketing service spans every channel, including:
- Blog posts
- Case studies
- Bylined articles
- Social media content
- White papers
- Video marketing
- Web copy
Jaguar Land Rover
Content drives a successful brand future: Jaguar PACESETTER Magazine
Shifting Brand Perception
Changing the conversation