Adder Technology, a global leader in connectivity solutions and high-performance KVM, has appointed integrated communications agency, LEWIS, to raise awareness of its latest connectivity solutions.
Founded by Cambridge University graduate Adrian Dickens, Adder designs and manufactures an innovative range of keyboard, video, mouse (KVM) solutions that allow companies to extend, switch, matrix and remotely access their global IT systems and peripherals.
KVM is the hidden genius behind some of the world’s most high-pressure working environments, from air traffic control rooms to post-production broadcast technology. For over 30 years, Adder has been at the forefront of innovation in this space, growing organically to become a market leader with 11 offices across Europe, Asia and America.
LEWIS will be supporting Adder’s ambition to grow its business with a concerted PR campaign targeting end-users, resellers and system integrators.
Speaking about the appointment, Giles Peddy, EVP for Corporate Development said, “Adder represents the best of British engineering and entrepreneurialism by keeping its manufacturing in the UK and exporting globally.
“We’re proud to be on board, helping to increase awareness of their brand and educate companies on how high performance KVM technology and IP solutions can enable the reliable control of local, remote and global IT systems.”
Adrian Dickens, founder and CEO of Adder added, “We were impressed by the team’s understanding of our business and the agency’s experience helping technology brands grow their international awareness. Their values of inquisitiveness and collaboration fit perfectly with our own culture and we look forward to a prosperous partnership.”
