Multi-Market Launch Event Case Study

PETRONAS Lubricants International needed a single, powerful hub for its communications. The goal? Consistent messaging across seven key markets. From strategic partnerships to new product launches and legacy updates, it wanted expert consultancy and standout brand assets all in one place.

As the central hub, we act as an extension of PETRONAS Lubricants International. We deliver full-service support – PR, social, digital marketing, influencer and event management, storytelling, media, video, photography, web, issues management, and analytics. Our strategies and assets power local teams in each market. Our teams use their expertise and networks to achieve standout results.