May 24, 2023
May 12, 2023
5 Keys to an Effective Ideation Session
May 10, 2023
Innovate, Strategise, Overcome: How To Market In A Recession
May 9, 2023
Why AI in Digital Marketing Won’t Put You Out of a Job
May 5, 2023
Establish in-depth connections with Chinese consumers
May 3, 2023
5 Questions to Ask When Building a Content Plan
April 25, 2023
2023 Trends: SEO
April 5, 2023
Why Performance Marketing Matters Today
February 22, 2023
Tips and Insights on Google Analytics 4 (GA4) Migration
February 18, 2023
What is ESG and why should brands get involved?
February 15, 2023
The Power of TikTok Advertising and Why You Should Invest
February 1, 2023
How the Metaverse will revolutionise UX/UI design
December 16, 2022
A Truly Global Team - My Observations from Down Under
December 8, 2022
Creating Business Value through Great UX Design
November 24, 2022
Breaking UI/UX rules
October 11, 2022
Small Steps Matter: Driving a Purpose Minded Business
September 26, 2022
Bridging the Gap Between Sales & Marketing
September 11, 2022
The Singapore Pattern: What matters to Singaporeans
September 1, 2022
The Future of Branding in the Metaverse
August 29, 2022
Creative Mashup Musings
August 22, 2022
3 Ways to boost your Brand Comms
August 4, 2022
The Singapore Pattern: Good Morning Edition
August 2, 2022
Bridging the Marketing Gap between Generations
A Career Without Borders
July 11, 2022
RISE Academy – To Intern or not to intern
June 30, 2022
Plastic Free July: an opportunity for brands to take action
June 24, 2022
RISE Academy - Hitting a hole-in-one with client pitches
June 7, 2022
Why organisations must stand for something
May 27, 2022
RISE Academy - From slicing fish to dishing out marketing content
May 19, 2022
Gender Equality and Sustainability in Emerging Markets
April 25, 2022
Winning the Hearts of Hong Kong consumers
April 6, 2022
5 Social Media Trends in Australia
March 15, 2022
How to craft B2B tech communications without the buzzwords
March 8, 2022
The rise of the multiverse and what it means for marketers
February 25, 2022
Lost in translation: Why you need to ditch the tech buzzwords
February 21, 2022
5 Ways B2B Marketing Can Go From Boring To Brilliant
February 16, 2022
4 Marketing Trends in Southeast Asia
December 15, 2021
A White Christmas and 5 Green Initiatives
November 15, 2021
Sonic Branding: Turn Up Your Brand Recall & Recognition
November 14, 2021
4 Types of Ecommerce Customers
November 10, 2021
Shoppertainment phenomenon: Is your brand ready?
November 2, 2021
Instagram Updates: New Features Oct 2021
October 27, 2021
5 uncomfortable truths about your B2B tech marketing
October 26, 2021
Sonic Branding: A sound strategy for your brand
September 30, 2021
Should your brand be on TikTok?
September 16, 2021
E-wallets: Driving Malaysia’s Cashless Society
September 8, 2021
5 Reasons to Practice Sustainability
The Best Green Marketing Campaigns
The Do’s and Don’ts of Sustainable Marketing
August 6, 2021
Getting Ahead in a Cookie-less Future
August 2, 2021
Plastic Free July
July 28, 2021
Today’s Fan Economy: High Risk, High Returns?
July 23, 2021
Content Marketing Funnel Themes to Reach Every Customer
July 15, 2021
Phasing Out Third Party Cookies
July 5, 2021
How To Leverage Clubhouse For Your Brand
June 23, 2021
Five Tips For Crafting PR Content
June 14, 2021
Influencer Culture in Malaysia
June 11, 2021
The Future of Audio Advertising
Fintech Trends in APAC
May 21, 2021
The Importance of Tone of Voice in Brand Communications
May 20, 2021
Podcasts: Are You Listening Now?
May 14, 2021
The New Social Norm: Why Clubhouse Marketing Should Be on Your Radar
May 3, 2021
Sound Advice: Tuning Your Brand to Audio
April 22, 2021
3 Changes Technology Posed On Ad Consumption
April 21, 2021
5 Ways to Improve Audience Engagement This Raya
April 15, 2021
Why Diversity and Inclusion is about people, not policies
April 13, 2021
The 2021 guide to social media e-commerce
April 9, 2021
NPC & CPPCC National Committee annual sessions 2021 close; hear “Chin...
April 7, 2021
Google Announces Core Web Vitals Ranking Factor
March 12, 2021
Sonic On Social: A New Meaning To Social Listening
March 8, 2021
How To Boost Your Online Sales
Global gender equality is under pressure – it’s time for everyone to jo...
February 16, 2021
Communicating sustainability effectively through PR
January 29, 2021
Impact of The Apple IOS 14 Update
January 28, 2021
Live Shopping: How, Why and Should I?
January 22, 2021
2021 Google Ranking Update
January 20, 2021
Tips for crafting impactful B2C marketing campaigns in 2021
January 13, 2021
Social Tech Update: Facebook Pages Redesign
January 12, 2021
Marketing In 2021: Pushing Forward In Uncertainty
December 17, 2020
Choose Your Own Adventure: Agency Life Edition
December 8, 2020
Social Tech Updates - Dec Edition
November 18, 2020
Growth Hacking & Marketing: Simple Tactics for Max Impact
November 13, 2020
How To Improve Your Thought Leadership Strategy with Market Research
November 12, 2020
Website Refresh or Rebuild? Considerations you need to take
November 3, 2020
Instagram's 10th Anniversary: New Updates & Features
October 29, 2020
Demonstrating the Value of Marketing with Digital Solutions
October 14, 2020
How To Create an Effective Call To Action
October 2, 2020
5 Tips For Content Marketing Success
September 22, 2020
5 Ways Marketers Can Stay Motivated
September 15, 2020
Turn Traffic Into Conversations
August 27, 2020
Social Tech Updates - Aug Edition
August 12, 2020
Facebook Shops & Conversational Commerce
August 7, 2020
Navigating Hong Kong’s Ever Evolving Business Landscape
July 30, 2020
Social Tech Updates - July Edition
July 28, 2020
Ask LEWIS & Friends: Travel Insights For Marketers Part Two
Ask LEWIS & Friends: Travel Insights For Marketers Part One
July 17, 2020
LEWIS Guide | How to Adapt Your Marketing Strategy
July 1, 2020
To Buzzword, Or Not To Buzzword
June 9, 2020
Why Community Management Matters
LinkedIn Conversation Ads: How To Get Started
May 26, 2020
Ask LEWIS: Communications & Content Strategy Part Two
Ask LEWIS: Communications & Content Strategy Part One
May 15, 2020
Crafting an authentic influencer collaboration
The role of AVEs in 2020
May 10, 2020
Why Comms Should Never Come To A Halt
April 27, 2020
Ask LEWIS: Continuity during COVID-19 Part Two
Ask LEWIS: Continuity during COVID-19 Part One
April 24, 2020
Digital Marketing During COVID-19
April 15, 2020
Lessons from The Home Office
April 8, 2020
Evolving Your Business in the Face of Uncertainty
April 6, 2020
9 Steps for Creating An Engaging Social Media Content Strategy
Leading with Empathy: A Marketer’s Response to COVID-19
How to Launch a Podcast for B2B
The Importance of Paid Media in PR
Prioritising Marketing Efforts in Times of Crisis
March 6, 2020
IWD: Moving towards #EachforEqual
March 4, 2020
Sports Broadcasting: Roadmap for Businesses?
February 25, 2020
CSR and Ethical Marketing to the Millennial Generation
February 18, 2020
MWC, COVID-19 AND FUTURE EVENTS
February 12, 2020
Three Ways to Ace Your Digital PR Strategy
January 17, 2020
American Marketers Face Knowledge Gap In China
January 2, 2020
Client Management 101
December 23, 2019
Top Tips When Building A Media List
What’s the latest in integrated measurement?
December 20, 2019
Great Content Matters But So Does Smart Distribution
Creating a loyal media and customer fan base in the world of restless disru...
The Importance of Mobile-First in Marketing
User Experience – an Unattainable Mirage or a Solid Business Strategy?
What The Bert Update Means For SEO
Social Media for Executive Leadership
Content + PR: Birds Of A Feather Write Together
Looking to improve SEO? Optimize Your YouTube Channel
December 19, 2019
Embracing Industry 4.0
December 9, 2019
Helpful Reporter Tweedback: Part Two
Helpful Reporter Tweedback: Part One
December 5, 2019
Hot Topics in 60 Seconds: Viet Ha
November 28, 2019
Why standing for something is the new black
November 22, 2019
Scalable and Sustainable Business for China E-commerce Market
November 15, 2019
Data-driven marketing: Safety Net or Failure to Innovate
November 11, 2019
Marketing in Melbourne - A LEWIS panel discussion
October 27, 2019
Balancing brand and measurement – a LEWIS panel discussion
October 11, 2019
Coffee Meets Reporter: Acing The Journalist First Date
How to Craft the Perfect Product Launch Story
October 9, 2019
The Future of AI in Market Research
How to Develop Marketing Personas
October 7, 2019
Expecting the Unexpected with Influencers
September 27, 2019
Future Spotting: Impact of Tech - Financial Services
September 26, 2019
Which Marketing Automation Software is Best for Your Company?
September 23, 2019
LEWIS Horoscopes: Is Your Content Strategy Written in the Stars?
MEET THE MOST UNDERUTILISED FORM OF SEO: SCHEMA
September 20, 2019
Future Spotting: Impact of Tech - Consumer Tech
Future Spotting: Impact of Tech - Automotive
September 13, 2019
What is Account-Based Marketing?
September 12, 2019
Future Spotting: Impact of Tech - Enterprise
Future Spotting: Impact of tech - Healthcare
Four Tips to Ace Your Media Training
Enhancing Your PR Career Through Some R&R
September 11, 2019
B2B Enterprise Communications Workshop
September 9, 2019
A Revisit: 2018 Social Media Trends
August 29, 2019
Trash Data is No Data - Common Google Analytics Tracking Mistakes
Lights, Camera, Action? 5 Ways to Make Your Corporate Video SIZZLE
August 21, 2019
Hot Topics in 60 Seconds: Vanishaa Doshi
August 19, 2019
THE ROAD AHEAD FOR AI
August 13, 2019
The 360 EP 03: Chatbots in Crisis Comms
August 12, 2019
Three Tips to Improve UX Design
August 11, 2019
Lessons I Learned from a PR Training Course
August 6, 2019
Rethinking the Communications Strategy for a B2B Business
July 30, 2019
Which Attribution Model best measures your multi channel ROI?
July 29, 2019
Learnings from Consumer Engagement in E-commerce Today
July 19, 2019
A RESTLESS CYCLE: CONTENT INFORMS DATA, DATA INFORMS CONTENT
July 15, 2019
Is Posting Links On Social Still Meaningful?
July 12, 2019
Emoji Meanings: Culture & Context
July 8, 2019
Future Spotting: Automation and AI
July 2, 2019
Applying a B2C Approach to B2B Social
June 21, 2019
What I learned in Cannes
June 19, 2019
Nostalgia Marketing is Making a Comeback
June 18, 2019
MACRO & MICRO INFLUENCERS & YOUR BRAND
Improving your SEO with Schema Mark-Up
Custom Google Analytics Reports - A Whole New World
June 15, 2019
Slay Social: Mistakes to Avoid on Your Social Channels
May 31, 2019
Hot Topics in 60 Seconds: Matt Pearman
May 23, 2019
Three Ways to Keep It Fresh with a Long-Term Client
May 13, 2019
Future Spotting: Start-Up Accelerator
May 8, 2019
Bay to Bay | An Innovation Accelerator-Highlights from Shenzhen's Bay to Ba...
May 7, 2019
#How And #When To Use #Hashtags
Influencers need to be held accountable too
April 23, 2019
Bay to Bay | Shenzhen's Potential As The Next Global Hub of Innovation
April 11, 2019
Tapping into the Twitterverse: Building Social Media Relationships
April 9, 2019
Hot Topics in 60 Seconds: Leong Jen
April 2, 2019
Site Depth & Inner Link Onsite SEO 101
April 1, 2019
The Role of Technology in PR
March 27, 2019
Online games and Esports Marketing: the new frontier
March 25, 2019
Future Spotting: Automotive Movements
March 13, 2019
Ephemeral Content - Why FOMO is 4 U
March 7, 2019
National Reading Month: A quick guide for communications professionals
February 27, 2019
Future spotting: Fintech trends
February 26, 2019
Emotive Marketing: Tugging on heartstrings, changing views
February 20, 2019
Two Cents: Your 2019 Fintech Trends Round Up
January 30, 2019
New year, new office: LEWIS Sydney
January 14, 2019
Future Spotting: Health & Wellbeing
December 13, 2018
Bay to Bay | Highlights From San Francisco's Bay To Bay Media Panel
December 12, 2018
How effective is your global campaign management?
December 4, 2018
Are Chinese Companies neglecting Western Social Platforms?
Understanding the APAC Traveller
November 30, 2018
Shenzhen to shift from “Tech-speak” to “Mood-speak”
November 21, 2018
Bay to Bay | Could China's Greater Bay Area help Silicon Valley innovate
A match made in Melbourne
November 19, 2018
Bay to Bay | Innovation, Culture, Capital - Highlights from the first Bay t...
October 31, 2018
A Data Breach Does Not Need To Equal A Breach Of Trust
Forget Celebrities - Hello Influencers We Can Trust
A Quick Fix Doesn’t Provide Long Term Solution
Turning Stats Into Stories
The Untold Relationship Between Search and PR
October 29, 2018
Bay to Bay | Bridging China, Connecting The World
October 24, 2018
The LEWIS Marketing Engagement Index 2018
October 23, 2018
The Value of Storytelling
The Essentials of Brand Guidelines and Why You Should Care
October 19, 2018
Bay to Bay | A Communicator’s Guide for Modern China
October 17, 2018
Bay to Bay | Three Lessons China's Tech Hubs Can Learn From Silicon Valley
October 15, 2018
The Evolution of Public Relations in a Digital World
October 10, 2018
The Three Myths Of Artificial Intelligence
October 4, 2018
Bay To Bay | Why you need to know about China’s Greater Bay Area
October 2, 2018
The Need For Partnership In The Fight Against Fake News
September 17, 2018
Bay To Bay | Two visions, two systems and one massive opportunity
September 4, 2018
Conversational Commerce in China
September 3, 2018
Bringing Back the Magic in Influencer Marketing
August 31, 2018
Five Screenwriting Best Practices for Marketing Videos
August 27, 2018
The Morality of Immoral Tweets
August 13, 2018
Google Analytics and the Art of Web Analysis
August 7, 2018
Titles That Break The Rules
Using Scarcity In Marketing To Influence
July 31, 2018
Debunking Myths About Market Research
July 23, 2018
Rise of the Virtual Influencer
July 6, 2018
Brand Vs Brand: World Cup Winners Announced
June 20, 2018
A New Call To Arms In Measuring Marcoms
June 16, 2018
Claiming Expertise in a Fast-Paced Industry
June 13, 2018
Creativity in Communications: Telling a Brand's Story
June 11, 2018
Everyone can talk, but can everyone deliver?
June 9, 2018
5 Mistakes Social Media Marketers Make When Using Content Management Tools
June 8, 2018
Rise of the Third Dimension: How social media platforms are embracing 3D
June 5, 2018
From Student to Intern: Five Lessons About PR
May 17, 2018
Marketing Analytics - Understanding today to help shape tomorrow
April 12, 2018
Is your marketing on track for a strong finish in 2018?
